For agencies · White Label Local SEO

White label local SEO that gets your clients into the map pack.

Dentists, plumbers, law firms and clinics win or lose on the three map results. We run the Google Business Profile, citation, review and location page work for your clients. You deliver it under your brand, priced per location so it's simple to resell.

✓ US, UK, AU and CA citation sources✓ Geo-grid rank tracking✓ Reports with your logo
Sound familiar

Why agencies outsource local SEO.

Local SEO is detail work across dozens of directories and profiles. That's exactly what eats an agency team's week.

The client ranks on their street, and nowhere else.

Map rankings drop off a mile from the office. A geo-grid shows where the profile is invisible, and the fix is usually categories, location pages and local links.

Radius expansion
Our team spends days fixing listings by hand.

Old addresses, duplicate profiles and wrong phone numbers across 50+ directories. A white label local SEO partner does the citation cleanup so your team can sell.

Citation cleanup
The competitor down the road has 400 reviews.

Review volume and recency move map rankings. Clients need a review request flow that runs every week, not a one-off email blast.

Review velocity
What's included

Every white label local SEO service, in one plan.

The same three workstreams run for every location. Multi-location clients get the same work at scale, with location pages built from one template.

WORKSTREAM 01

Google Business Profile

Month 1, then monthly
  • Primary and secondary categories, services and attributes set correctly
  • Weekly GBP posts written in the client's voice
  • Photo and Q&A updates that keep the profile active
  • Suspension risk checks before any address or name change
WORKSTREAM 02

Citations & reviews

Month 1–2, then ongoing
  • NAP audit and cleanup across the major data aggregators
  • Country-specific citations: Yelp and BBB, Yell, True Local, Yellow Pages Canada
  • Review request flow by SMS or email, set up for the client
  • Review response drafts sent to you for approval
WORKSTREAM 03

Location pages & local links

Monthly
  • Location and service-area pages written to rank, with LocalBusiness schema
  • Local link building through chambers, sponsors and local press
  • Geo-grid rank tracking for the client's core keywords
  • Branded monthly report showing map pack movement
Local SEO white label pricing

Priced per location, so reselling is simple.

Wholesale rates for your agency. Quote your client per location and the margin is the same whether they have one office or twenty.

$250
Single location · per month

For one-location service businesses. Full GBP management, citation cleanup, review flow and a monthly report.

$200
2–10 locations · per location / month

For regional chains and franchises. Adds templated location pages and a combined report across every branch.

Custom
10+ locations · reseller program

For multi-location brands and agencies with large local books. Volume pricing and a fixed monthly delivery calendar.

A one-time setup fee covers the first month's citation cleanup on locations with heavy duplicate or outdated listings. We'll tell you before you quote the client.

How it compares

Local SEO software, or a white label local SEO agency?

White label local SEO tools give you a dashboard. A partner gives you the work. Most agencies need the second.

White label local SEO softwareWhite label local SEO partner
Citation submissionsAutomated push to listed directoriesSubmitted, then checked and corrected by hand
GBP optimisationSuggestions you act onDone for you, every month
Location pagesNot includedWritten, optimised and marked up
Local link buildingNot includedIncluded from the Growth tier up
Who does the workYour teamUs, under your brand

Need SEO beyond local for the same clients? See our white label SEO services for on-page, content and technical work.

Common questions

White label local SEO, answered straight.

What is white label local SEO?

White label local SEO is local search work, such as Google Business Profile optimisation, citations, reviews and location pages, done by a specialist partner and sold by an agency under its own brand. The agency's client sees only the agency.

How is local SEO white label pricing calculated?

Per location, per month. A single location is $250. Clients with 2 to 10 locations are $200 per location. Above ten locations we quote a custom rate, because most of the work becomes templated location pages and bulk citation management.

Do you need access to the client's Google Business Profile?

Yes, as a manager rather than an owner. Ownership stays with your client or your agency. We can work through your agency's own Google account if you prefer the client never sees an outside email address.

Can you handle review responses for our clients?

We draft responses in the client's voice for your approval, and we set up review request flows. We don't post reviews, incentivise them or remove legitimate negative ones. Those tactics get profiles suspended.

Which countries do you cover?

The United States, United Kingdom, Australia and Canada. Citation sources differ by country, so each market has its own directory list, from Yelp and BBB in the US to Yell in the UK and True Local in Australia.

Is there a reseller program for larger agencies?

Yes. Agencies with ten or more locations under management get volume pricing, a fixed monthly delivery calendar and a shared report template for all their local clients.

Where this fits

Services that pair with local SEO.

Local clients usually need one of these next.

Try us on one location

Send us one client location. We'll audit it free.

We'll check the Google Business Profile, citations, reviews and map rankings for one client location and send the findings back with your logo on them.

  • ✓ GBP and citation audit, logo-ready
  • ✓ Geo-grid snapshot of current map rankings
  • ✓ Per-location quote you can resell
  • ✓ Response within 24 business hours

🔒 100% private. NDA on request before you share access.